WWD teamed with the Parsons School of Design and the education platform Yellowbrick to produce Fashion Business Essentials — an online course digging deep into the trends shaping the industry today.
The program includes over 15 hours of instruction and project time offered across five modules hitting topics as diverse as “Entrepreneurship and the Fashion System,” “Managing Fashion Production,” “Fashion Branding,” “Marketing Strategies,” and “Retailing and Distribution.”
Yellowbrick: An Introduction to Branding
https://www.yellowbrick.co/blog/industry-insights/introduction-to-branding-what-is-a-brand
WWD
https://wwd.com/feature/wwd-parsons-yellowbrick-fashion-business-essentials-1234744799/